How to beat imposter syndrome – a yin and yang approach

Beat imposter syndrome, stand out from the crowd and find your purpose!

As a coach or therapist, if you’re fairly new… and even if you’ve been in the business for a few years, there’s a good chance that you don’t quite feel that you’re good enough or that other more famous, established professionals in your field are much better than you.

This feeling comes from doubting your skill, experience, accomplishments and/or knowledge – and that sooner or later, someone is going to catch you out and prove that you are a “fraud”!

In this article, I will show you how I’ve successfully overcome imposter syndrome and can happily interact with my peers with a sense of belonging and even that feeling of being an expert, and genuinely “owning” what I do.

My surname is Yap and I believe that You Are Perfect already. You just don’t realise this.

Two sides of the coin

I have discovered that there are two aspects to dealing with imposter syndrom. The first is the more strategic/analytic approach, which you can also consider the “yang” approach.

In the yang approach it’s about considering how you are unique and an expert in being you.

You will be one of very few people to have lived your life, gained your skills/abilities and have your particular set of interests.

When you combine these things in this specific way, you will see a unique person that only you will be an expert in.

And so it is about offering something that combines these aspects of your life – embracing your difference to make a difference.

Introducing the 3Es of Expert You!

Experience – your life experiences and defining moments

Employment – the “official” jobs and employee roles that you’ve been in and have gained experience in; includes training, qualifications and education

Enjoyment – what you do for fun when not working


I have trained as a tai chi teacher but I am very aware that there are much more knowledgeable and experienced tai chi teachers out there around the world.

I have also trained in EFT and mindfulness. Naturally, there are more experienced and knowledgeable EFT therapists and coaches and mindfulness teachers.

I also have a passion for business and a corporate background – and indeed there are many business coaches out there.

My uniqueness is by combining all this in the form of the EAST Method and offering my services to coaches and therapists.


To apply this, answer the following questions:

  1. (Experience) Take a moment to write down key defining moments in your life.
  2. (Employment) List the skills and abilities that you’ve developed and trained for that you are able to offer.
  3. (Enjoyment) What interests do you have?

From these three lists, write down 3 possible services you could offer that combine things from the 3 lists. Don’t be afraid to be a little silly – have a play with combinations.

And remember that whilst there are people who are better than you at any one single skill, when you combine that skill with other items from the other lists, you are creating a proposition that is unique to you – a proposition for which you are the world’s foremost expert!

Thank you for yesterday’s session. I particularly liked the method which you used to help me to make a clear distinction around the thigs that matter most to me. It was a lovely gentle coaching method which really showed me the areas of my life which distinctly left a last impression and which I felt passionate about. I really believe that doing something you love that stretches you and which you feel qualified to do well really helps you to find the way to success. Often I have chased that which can earn me the most, and help the most people along the way rather than give me the most freedom and joy. I really recommend you to anyone who is looking to restructure their work or seek new avenues in their business. Darren your clear guidance and trusting of the process really gave me confidence and enabled me to clearly remember that I do have the answers within me to solve my challenges.

Sarah Yapp, UK

The Yin Approach

Well done for getting this far. Perhaps you feel ready to take on the world!

And yet, perhaps something doesn’t feel right. Just sit and pause for a moment – do you still feel that uneasy sense of imposter syndrome?

The logical yang approach just isn’t enough, is it? There’s still something holding you back.

Notice where you feel it. Be with that feeling for a moment.

Now, I invite you to follow the movements in this video.

How do you feel now? Perhaps you’ve noticed a shift in the sensations that you feel are holding you back still?

If not, it’s time to go deeper to look at the underlying reasons for why you’re still stuck. That’s for another day.

[I] wanted to let you know that I have been incorporating the EAST method prior to my coaching sessions to ground, center and believe in myself. This really helps me bring myself into the present moment. Whilst doing it I remind myself that I am enough, I am a great coach, and I always show up as my most authentic and truth self.

I also looked over my 3Es and am satisfied with what I’ve written down. Now comes to the fun part… Looking at what kind of services I can deliver. What has showed up for me up to date is much aligned with what I am currently doing (as a coach) and where I want to go (wellness, mindfulness, nature-connected areas).

So I wanted to say thank you profoundly from the bottom of my heart for sharing these powerful techniques with me and for your support.

Sophia Wood Massicotte, Canada


The key thing to remember is that you’re just enough as you are because of your unique circumstances, and you should capitalise on this.

Want more? You can view my workshop here: